Starbucks Labor Dispute Draws Celebrity Involvement, Stock Dips
Starbucks shares (NASDAQ:SBUX) fell over 2% in Monday afternoon trading as actor Alec Baldwin publicly aligned with striking baristas. The unexpected celebrity endorsement comes amid escalating tensions between the coffee chain and its unionizing workforce.
Baldwin, who previously criticized Starbucks employees, now serves as a contributing producer for 'Baristas vs Billionaires' - a documentary chronicling the unionization efforts of Millennial and Gen Z workers. His participation in a Lincoln Center fundraiser for the film signals a notable shift in stance.
The labor movement's growing visibility coincides with investor concerns about operational disruptions. Market reaction suggests shareholders view celebrity involvement as amplifying rather than resolving the ongoing labor disputes.
